"Privacy Policy | Personal Training "

Privacy Policy

Last updated: June 8, 2026

Introduction

Welcome to Holly Roser Fitness (“we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit hollyroser.com and use our services, including our personal training services, mobile app, scheduling system, and text messaging services.

Information We Collect

We collect information that you provide directly to us, including:

  • Contact information (name, email address, phone number)
  • Health and fitness information
  • Fitness goals and history
  • Progress tracking data
  • Body composition measurements from DEXA scans
  • Scheduling preferences
  • Payment information
  • Communications preferences
  • Photos and progress documentation

Service-Specific Information:

  • MindbodyApp scheduling data
  • Mobile app usage data
  • Fitness tracking information
  • Nutrition logging data
  • Progress measurements

How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our personal training services
  • Create and manage your customized fitness programs
  • Track your progress and adjust programs accordingly
  • Schedule and manage your training sessions
  • Process your payments
  • Send you technical notices, updates, and support messages
  • Communicate about our services, programs, and events
  • Send text messages and other communications you have requested
  • Respond to your comments and questions
  • Protect against fraudulent or illegal activity

Text Message Communications

By providing your mobile phone number and consenting to receive text messages, you agree to receive text messages from Holly Roser Fitness regarding:

  • Appointment confirmations and reminders
  • Schedule changes
  • Account and session questions
  • Program updates
  • Promotional offers (only if you have separately opted in to promotional messages)

Message and data rates may apply. Message frequency varies. You can reply HELP for help, or reply STOP to opt out of text messages at any time. Opting out of text messages will not affect your ability to receive personal training services.

Mobile opt-in information and consent are never shared with third parties or affiliates for marketing or promotional purposes. The categories of personal information described in this policy may be shared only with the service providers listed below, and only as needed to operate the messaging service (for example, to deliver the messages you have requested). No mobile information will be sold or shared with third parties for their own marketing purposes.

Information Sharing and Disclosure

We may share your information:

  • With service providers who assist in our operations:
    • Mindbody (scheduling system)
    • Payment processors
    • Text messaging services
    • Mobile app providers
  • With your personal trainer and our fitness team
  • To comply with legal obligations
  • To protect our rights and the rights of others
  • In connection with a business transfer or acquisition

We do not sell your personal information to third parties. As noted above, mobile opt-in information and consent are never shared with third parties or affiliates for marketing or promotional purposes.

Data Security

We implement reasonable security measures to protect your information, including:

  • Secure data storage
  • Encrypted data transmission
  • Limited staff access to personal information
  • Regular security assessments

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

Your Rights and Choices

You have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Opt-out of marketing communications
  • Withdraw consent for text messages
  • Update your preferences
  • Export your fitness data

Children’s Privacy

Our services are not directed to children under 13. We do not knowingly collect information from children under 13.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.

Contact Us

If you have questions about this Privacy Policy, please contact us at:

Holly Roser Fitness
120 2nd Ave
San Mateo, CA 94401
Email: holly@hollyroser.com
Phone: 650-307-5576

California Privacy Rights

California residents may have additional rights regarding their personal information under the California Consumer Privacy Act (CCPA). These rights include:

  • The right to know what personal information we collect and how we use it
  • The right to delete personal information
  • The right to opt-out of the sale of personal information (note: we do not sell personal information)
  • The right to non-discrimination for exercising these rights

International Users

If you are accessing our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our services, you consent to the transfer of information to countries outside your country of residence, which may have different data protection rules than those of your country.